The Second Album: If I Were the Devil



Link to the album: If I Were the Devil

Oh. I forgot to talk about the biggest hit on the first album Moscow Drinking Team:

From a marketing standpoint, this was a brilliant strategy to grow our audience from essentially zero to roughly 30,000 monthly Spotify listeners (Not that we were thinking about that). It’s not a song with wide appeal to a national audience, but was guaranteed to capture the University of Idaho grad market in all of Idaho and just about anywhere else in the nation and world. It’s just a simple tune about out-drinking members of competing institutions, with specific reference to local landmarks. So if anyone from Idaho (the University) hears it, instant playlist addition. Hell, I was getting chain forwarded email from my classmates saying:
“Have you heard this song!?”
And I’m like:
“Yeah, I play bass on it.”

That first album got our numbers up enough that we could try to expand our audience with a second album (link above).

I've


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